But consider this, you want to go to Facebook. So you know Facebook exists, hell you’ve probably been there more times than you can remember, so why the hell would you search for it on Google, Yahoo or Bing?
I’ll tell you why some daft people do.

They joined this thing called the internet and installed some software onto their PC that was sent to them by their ISP.
This software installed a customised version of Internet Explorer, or it set IE to open the ISP’s home page as soon as the machine connects to the internet.
This page contains a search box.

The alternative is their “IT Consultant” who knows everything about computers, and is probably the bloke down the pubs next door neighbours brother in laws 12 year old kid, set their browser start page to Google, or Yahoo, or Bing. So that’s the first thing they see when they connect.

I’ve seen what happens next a number of times, and most recently while on the phone to a client it happened again.

Instead of typing facebook.com into the browser address bar, they type it into the search box.

“Why did you do that?”
“That’s what I always do” is the reply.
When I point out the error of their ways the usual response is that they thought it was the right thing to do, and had never noticed the address bar at the top of the browser.

Stuff like that artificially inflates these statistics. People aren’t really ‘searching’ for Facebook. They’re just not as clever as the rest of us.

Facebook is ‘most searched’ brand of 2010 – Digital Lifestyle – Macworld UK: “”

(Via .)

The new Groups feature, set up so a small group of friends can have a discussion away from the regular news feed, has a rather nasty sting in the tail.
Keep an eye on your Facebook pages. One of your “Friends” could easily subscribe you to a group without your permission. You wouldn’t even receive an email notification.
You will only be notified if and when you are logged in to Facebook.

From the Facebook Help Centre

“Can I prevent people from adding me to a new group?”.
The functionality of approving a group membership is not available. Similar to being tagged in a photo, you can only be added to a group by one of your friends. When a friend adds you to a group, a story in the group (and in News Feed for Open or Closed groups) will indicate that your friend has added you to a group.

Please keep in mind:

* Only your friends can add you to groups.
* When a friend adds you to a group, you’ll get a notification right away.
* You can leave a group anytime. To do so, just go to the group page and click “Leave Group” in the right-hand column. Once you leave a group, you can’t be added by anyone else unless you explicitly request to be re-added.

Choose your Facebook friends wisely.

“There are, of course, complications, which leave the geolocation- and local-services start-up community with plenty of questions about how much of their data they will have to share with Facebook if they tap into the new APIs. And additionally, Facebook’s tendency to garner bad press with regard to privacy may make some of them wary of getting involved.”

Facebook needs to understand that it’s users are increasingly concerned about privacy on the web, and what Facebook does with their personal information.